Attentive | A/B Testing
To A/B test your Attentive sign up units and connect them to your Klaviyo flow, you will need to complete the following actions:
1. Update your Klaviyo flow
2. Chat with Attentive White Glove Service
Attentive requires A/B tests to be set up directly by their White Glove Service. Please click the Live Chat button in the top right corner of your Attentive screen and use the following messages to set up A/B tests and connect them to your Klaviyo flow:
Message 1: Hi! Can I please have help setting up A/B tests and Klaviyo source tags for my sign up units?
Their team will likely ask you to confirm account information as well as ask about what units you'd like to A/B test. It's important to note that you do not want them to change the Klaviyo list this sign up unit is submitting to--you only want to add a Klaviyo source tag to the sign up unit. You'll want to provide separate Klaviyo source tags for the sign up units based on if they are for a discount or CashBack. It's easiest to provide their team with the Creative ID assigned to the unit, which can be found here:
Message 2a (Adding Source Tags):
Can the following units have a Klaviyo source tag of "attentive10off" set:
Can the following units have a Klaviyo source tag of "attentive20back" set:
The same types of sign up units must be tested against each other (ex: Mobile Fullscreen 10% Off vs. Mobile Fullscreen 20% Back). It's easiest to provide their team with the Creative ID assigned to the unit.
Message 2b (Setting up A/B Tests):
Once complete, can the following units be A/B tested against each other:
- 331123 vs. 331125
- 331124 vs. 331126
After they complete this set up, they'll confirm all tests and Klaviyo source tags are set. Once the tests are live, you can set the email series live.